F =/= F

I grew up watching “Perry Mason”, “Matlock”, and “Murder, She Wrote”.

I always love the scene when they would share some minute detail that I probably overlooked during the show, but it was the crux of the whole thing that solved the case. My fantasy became the hero who could engineer his way out of any situation like Mcguyver. I glamorized this “hunch” ability. 

Feelings are not facts.

Feelings are temporary.

Data points are facts.

My brain is a master at coming up with scenarios that possibly could happen but probably will never happen. This is most likely due to the fact that I analyze everything. I make it a habit of analyzing everything. That’s part of my job, right?

The more cold hard information I have makes it easier to decide objectively what the right choice would be. 

I often have seen people dive into a situation rashly and change things up drastically. Sometimes it works, sometimes it doesn’t. How do I know what was the change that had the most impact?

If you can make small micro changes and see the data give the feedback those changes are made for proving the better. Let’s say you make 3 big changes and things improve, but you don’t know which item is impacting success the most.

On the other side of the coin, in this information age it can be hard to sift through the noise to understand what information really points to the right choice. This takes experience to evaluate the data to point to the right options.